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Huish Outdoors Llc Announces Distribution Of Oceanic And Hollis Brands In The UK And Ireland

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Since being acquired by Huish Outdoors LLC in May 2017, there has been some uncertainty regarding the distribution of the Hollis and Oceanic brands, historically represented by Fathom Outdoors (previously Oceanic SW).

From 1 May 2018, equipment for the Oceanic and Hollis brands will be available from the Huish Outdoors distribution centre in Germany, with service components for regulators available from 1 March. Access to service inventory from Huish’s US warehouse will be made available to those with more immediate requirements

Interim regulator service and repair support will be provided from the end of February through JR services, while Huish run a series of training programs throughout UK and Ireland dealers to become authorised service centres.

Sales inquiries for Oceanic and Hollis will be managed by Justin Hanning, UK Sales Manager for the existing Huish brands: Atomic Aquatics, BARE, Stahlsac and Zeagle.

The full statement reads:

Oceanic and Hollis brands continue to gain momentum around the world. Today, we are pleased to announce the resurgence of these two industry-leading brands in the UK and Ireland.


Historically, the Oceanic and Hollis brands have been represented by Fathom Outdoors, (previously Oceanic SW). Huish Outdoors would like to take this opportunity to publicly thank all their loyal staff for their hard work and effort they have put into these brands over the years and their co-operation in supporting the dealer network during this transition period.


The team at Huish Outdoors looks forward to offering our full portfolio of brands to our UK and Irish dealers, one that has resonated with consumers around the world and allowed us to share well-supported, quality programs with our dealers over the past years.


Sales inquiries for Oceanic and Hollis will be managed by Justin Hanning, UK Sales Manager for the existing Huish brands: Atomic Aquatics, BARE, Stahlsac and Zeagle.


Beginning 1 May 2018, we will support our UK and Ireland dealers with inventory availability from our distribution warehouse in Germany. Service inventory to support Oceanic and Hollis regulators will be available to ship from this distribution warehouse on 1 March 2018. For dealers with an immediate demand for product or service inventory, we have created a buying program with minimum levels that will allow access inventory immediately from our U.S. warehouse.


Our dealers remain an integral part of our service network. As part of our commitment to enhance our service and sales support, we will be releasing a schedule in the coming month outlining a series of regulator repair clinics and product knowledge sessions throughout the UK and Ireland. These sessions will enable our dealers to become Authorized Repair centers and will take place beginning April 2018.


For interim dealer support, we have engaged JR Services as a Service Center. JR Services have authorized certified technicians on hand and will have service inventory available to support regulator repair as of the end of February 2018.


‘We are extremely excited to reintroduce these brands to the UK and Ireland markets under the Huish Outdoors portfolio. We are proud of the brands we own, and are committed to building them in these two very important markets with well supported dealer partners and our diversified and complimentary portfolio of products,’ says Mike Huish, CEO of Huish Outdoors.


Oceanic and Hollis represent Huish Outdoors’ fifth and sixth acquisition since 2011 and add to an already impressive portfolio of the best brands in dive including; Atomic Aquatics, BARE, Stahlsac, and Zeagle.


More information can be found on the Huish Outdoors website at





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