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‘Sanctuaries Not Tanks’ campaign calls for an end to the exploitation of captive dolphins, whales and porpoises

Born Free is highlighting the plight of dolphins, whales and porpoises (collectively known as cetaceans) kept in captivity this Dolphin Awareness Month by calling on governments and the travel industry to end cetacean exploitation for entertainment purposes and to advocate the creation of dolphin sanctuaries.

Born Free first exposed the plight of captive dolphins more than 30 years ago. Since then, Born Free has contributed to the closure of the last dolphinaria in the UK, rescued and rehabilitated two bottlenose dolphins and ensured their release back into the wild, and co-founded the World Cetacean Alliance and the Dolphinaria-Free Europe coalition.

Samantha Goddard, Programmes Officer at Born Free Foundation, said: “This month, Born Free will challenge the claims made by the captive dolphin industry, highlight the plight of these intelligent and social marine mammals and expose the truths about dolphin captivity. Our Sanctuaries Not Tanks campaign aims to influence and encourage an end to the exploitation of cetaceans for entertainment purposes, whilst ensuring animals currently in captivity are housed in improved conditions.”

Using a striking image designed by George Logan (above) and promoting an animated #Stop Dolphinaria film, Sanctuaries Not Tanks aims to:

• Promote the truth behind captive cetacean facilities through the #StopDolphinaria film
• Provide the scientific evidence that confirms cetaceans suffer in tanks
• Question the compliance of the captive cetacean facilities with legislative requirements
• Urge governments to phase-out the keeping of cetaceans in captivity
• Encourage tour operators to no longer promote captive dolphin facilities where cetaceans will be used for theatrical, contact or other entertainment purposes
• Advocate the solutions by supporting the creation of seaside sanctuaries and species conservation in the wild.

On 20th February 2017, tour operator Virgin Holidays announced a new position on cetacean captivity. It said that existing captive animal attractions that keep cetaceans for entertainment purposes would need to change their practices to reflect changing consumer tastes, whilst new facilities would not be contracted. Born Free welcomed the announcement, particularly because Virgin Holidays now advocates the creation of coastal sanctuaries for whales and dolphins and the conservation of species in the wild.

Daniel Turner, Associate Director for Tourism at Born Free said: “Our Sanctuaries Not Tanks campaign aims to influence and encourage other tour operators which promote the captive cetacean facilities to the public to follow Virgin Holiday’s lead. The scientific evidence is conclusive: whales and dolphins suffer both mentally and physically from restrictive space and barren environments; commonplace in captivity. Travel businesses can no longer ignore these facts and they must cease to promote the facilities where cetaceans will be used for theatrical, contact or other entertainment purposes.”

Born Free Foundation President, Will Travers OBE, added: “The days of keeping such incredible creatures in captivity are numbered. This Dolphin Awareness Month I urge and encourage members of the public to support our endeavours in securing a future where wild cetaceans can thrive in their natural habitat for generations to come.”

Members of the public can support Sanctuaries Not Tanks by:

• Making a pledge to not visit dolphinaria or swim with captive dolphins
• Joining Born Free’s Team POD
• Making a donation to the Sanctuaries Not Tanks campaign
• Adopting Muddy the dolphin
• Adopting Springer the orca.

Sanctuaries Not Tanks campaign: http://www.bornfree.org.uk/campaigns/zoo-check/captive-whales-dolphins/tanksnothanks/

Dolphin Awareness Month runs from 1st-31st March 2017.

January 2017
Emperor Divers celebrates 25 years of diving in the Red Sea and Maldives
Free gifts for early bookings
Since 1992, Emperor Divers has welcomed divers and guests to their dive centres and liveaboards in the Red Sea and, more recently, the Maldives.
Driven by a ceaseless commitment to top-notch customer service and a deep understanding of what divers want, the company has grown consistently since its early days based in Hurghada to offer the same service across its Red Sea and Maldives dive centres and liveaboards.
“The Red Sea has always been a popular choice with its richness of marine life and wrecks,” explains Luke Atkinson, General Manager. “Recently this has surpassed expectations with truly amazing marine life sightings – the best in over a decade.”
In 2014, Emperor moved into the diving arena of the Maldives with three liveaboards giving guests a choice of diving adventure. In 2016, the company expanded to become the biggest liveaboard fleet operator in the Maldives today.
With guests from all over the world choosing to dive with Emperor Divers, it’s no surprise the feedback is at 5-star level. “We don’t claim to be perfect,” explains Luke, “but we always do our utmost to provide the best diving experience we can. And that’s what sees guests return to us time and time again.”
The proof is in the pudding and guests from as far back as 1992 (yes those founding days) still choose Emperor as their diving partner; no longer guests but very much friends of Emperor.
Liveaboard diving in the Red Sea continues to attract thousands of divers each year and the diving in Marsa Alam is always a star attraction; as much to do with the longevity of the team there as well as the chance to dive with dugong, dolphins and sharks. El Gouna remains a favourite with one of the main attractions being northern Hurghada sites, which divers have been enjoying since Emperor first opened there.
New boats and routes in the Maldives keep Emperor at the forefront, giving guests new ways to dive and enjoy the iconic sites. Special trips include free video and photography workshops with highly experienced dive guides.
A quarter of a century on, the Emperor team is looking forward to the next milestone and continuing to give guests the best experience whether it be in the Red Sea or the Maldives.
FREE gifts from Emperor to you
To celebrate, Emperor is getting the party started to mark its 25th year. The first new 25 bookings received will enjoy vouchers and money off.
The first 24 will each receive a €25 voucher to spend on board an Emperor Liveaboard or an Emperor Red Sea resort. The 25th booking will receive €250 against your next Red Sea or Maldives liveaboard. The countdown starts, Thursday 5th January, so book online or send your booking request to This email address is being protected from spambots. You need JavaScript enabled to view it. to receive your gift.
Discover more at www.emperordivers.com and www.emperormaldives.com
- End -
For more information, contact Bryony Barton-Carroll at This email address is being protected from spambots. You need JavaScript enabled to view it.

January 2017
Emperor Divers celebrates 25 years of diving in the Red Sea and Maldives
Free gifts for early bookings
Since 1992, Emperor Divers has welcomed divers and guests to their dive centres and liveaboards in the Red Sea and, more recently, the Maldives.
Driven by a ceaseless commitment to top-notch customer service and a deep understanding of what divers want, the company has grown consistently since its early days based in Hurghada to offer the same service across its Red Sea and Maldives dive centres and liveaboards.
“The Red Sea has always been a popular choice with its richness of marine life and wrecks,” explains Luke Atkinson, General Manager. “Recently this has surpassed expectations with truly amazing marine life sightings – the best in over a decade.”
In 2014, Emperor moved into the diving arena of the Maldives with three liveaboards giving guests a choice of diving adventure. In 2016, the company expanded to become the biggest liveaboard fleet operator in the Maldives today.
With guests from all over the world choosing to dive with Emperor Divers, it’s no surprise the feedback is at 5-star level. “We don’t claim to be perfect,” explains Luke, “but we always do our utmost to provide the best diving experience we can. And that’s what sees guests return to us time and time again.”
The proof is in the pudding and guests from as far back as 1992 (yes those founding days) still choose Emperor as their diving partner; no longer guests but very much friends of Emperor.
Liveaboard diving in the Red Sea continues to attract thousands of divers each year and the diving in Marsa Alam is always a star attraction; as much to do with the longevity of the team there as well as the chance to dive with dugong, dolphins and sharks. El Gouna remains a favourite with one of the main attractions being northern Hurghada sites, which divers have been enjoying since Emperor first opened there.
New boats and routes in the Maldives keep Emperor at the forefront, giving guests new ways to dive and enjoy the iconic sites. Special trips include free video and photography workshops with highly experienced dive guides.
A quarter of a century on, the Emperor team is looking forward to the next milestone and continuing to give guests the best experience whether it be in the Red Sea or the Maldives.
FREE gifts from Emperor to you
To celebrate, Emperor is getting the party started to mark its 25th year. The first new 25 bookings received will enjoy vouchers and money off.
The first 24 will each receive a €25 voucher to spend on board an Emperor Liveaboard or an Emperor Red Sea resort. The 25th booking will receive €250 against your next Red Sea or Maldives liveaboard. The countdown starts, Thursday 5th January, so book online or send your booking request to This email address is being protected from spambots. You need JavaScript enabled to view it. to receive your gift.
Discover more at www.emperordivers.com and www.emperormaldives.com
- End -
For more information, contact Bryony Barton-Carroll at This email address is being protected from spambots. You need JavaScript enabled to view it.

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